Strategic Plan

5 Points Strategic Plan- Outline Form

Comprehensive Strategic Vision Plan scheduled for completion in Spring 2024. 

Our Vision: Harness the power of sound

Our Mission: Impact our community through hearing loss advocacy, music therapy, and ensuring people of all abilities have access to the power of sound.

Our Values: 5 Points work will be guided by commitments to…

  • Advocacy
  • Inclusivity
  • Creativity
  • Quality
  • Outreach

Strategic Goal 1: Maintain a healthy, financially sustainable organization.

  • Staff professional development
  • Grants & sponsorships
  • Financial review
  • Programming
    • Premiere live events
    • Private events
    • Music therapy, hearing loss advocacy and accessibility
  • Signature fundraising events
    • Foundation Dinner
    • Dinner in the Dark
    • Golf for Sound
    • Giving Tuesday

Strategic Goal 2: Create a welcoming and safe space for all members of the community.

  • Accessibility for guests, staff and performers, regardless of ability or disability
    • ADA compliant and inclusivity
    • Building Accessibility
  • Experience
    • Hearing loss advocacy – subpacks, ear plugs, headphones, IEM grants
  • Marketing – website, newsletter, external/internal communications
  • Foster inclusive relationships with people of all abilities
    • Solicit feedback

Strategic Goal 3: Nurture and strengthen our brand identity and awareness

  • Educating our community on what we do
  • Consistent marketing and messaging
  • Website, press, public appearances

Strategic Goal 4: Support local and regional organizations, visual artists, and musicians in alignment with our vision and mission.

  • Local Partnerships
    • Anderson Music Therapy
    • Black Dog Salvage / Dog Bowl Summer Concert series (5 Points Outdoors)
    • Roanoke Valley Speech and Hearing
      • IEM Grants
  • Expand our accessibility support programming to national & regional partners
    • Healing Appalachia
    • FloydFest
    • Rooster Walk
    • Red Wing
    • High Sierra